RealD Format
The stereoscopic RealD Format is a patented
version of a side-by-side 3D formatting
technology. It utilizes a unique set of
filters and other technologies to
multiplex left eye and right eye
3D image streams into a
single channel for delivery
of high-definition progressive
or interlaced 3D video to a 3D
-enabled display using today's
HD infrastructure, including
existing HD set-top boxes
and DVRs. Support for the
RealD Format is integrated
into 3D TVs from many
major consumer electronics
manufacturers and has been
used for the broadcast of 3D
programming including concerts,
sporting events and other content.
The side-by-side format has been
named in HDMI Specifications as a
mandatory format for the transmission
of 3D content between devices.
3D Display
RealD's RDZ 3D display technology offers full
resolution, high-definition 3D video and is
compatible with the same passive 3D eyewear
used in most of the world's 3D-equipped motion
picture theatres today. Unlike other 3D display
technologies compatible with passive eyewear
that cut resolution in half in 3D or lower
image quality in 2D, RealD's RDZ
technology delivers full resolution images
and is 2D compatible, resulting in no
degradation of image quality in
2D mode.
RDZ 3D technology adopts
characteristics from RealD's Cinema
System utilized in motion picture
theatres around the world.
The LCD based RDZ 3D
display technology is
integrated with the
panel and syncs with
the image stream to
circularly polarize left and
right eye images for full
resolution high definition
3D video utilizing passive
3D eyewear.
3D Gaming
The RealD Gaming Toolkit
allows for videogames to be
rendered in Stereo 3D for
consoles and PCs. Able to be
integrated into a game engine,
the technology improves the 3D
experience by managing camera
separation and 3D effects in real-
time across scene changes. There is
no need for manual adjustments as
objects entering the player's view are
automatically displayed with clarity across
an entire scene, not just the foreground.
This creates a more immersive, natural
experience that is both exhilarating and
comfortable for many hours of gameplay.
3D Eyewear
Our universal active 3D
eyewear technology is compatible
with 3D TVs from most major
consumer electronics brands
and supports image sync
via infrared and RF solutions
like RF4CE and Bluetooth®. The
System on a Chip (SoC) approach
will offer manufacturers a lower cost bill
of materials as well as lighter weight and thinner
eyewear due to smaller size electronics. We work with
manufacturers to design 3D eyewear that suits a specific
brand identity, technical parameters and cost objectives or
offer existing RealD brand active 3D eyewear.
RealD is a leading provider of circularly polarized passive 3D eyewear.
Created with proprietary processes, RealD passive eyewear are
compatible with many 3D-enabled home theatre projectors and 3D
HDTV displays.